Friday, December 4, 2015

Barbecue, the Preacher and the Power of Curiosity



The upside-down figure on the ground glass was carefully composed and focused. I withdrew from under the dark focusing cloth of the 4 x 5 large format camera and put in a film holder, set the shutter and waited. I asked the subject to hold very still and waited longer. Finally, the smoke from a nearby barbecue smoker cleared and I made two quick exposures before again being engulfed. I was taking photographs, but I was making a human connection.

My daily driving routine for the past three months takes me past a small country church. On most days there is no activity. But, on Thursdays, when I drive back home around 10 a.m., a man wearing an apron and baseball cap tends two large smokers sitting in front of the church under huge live oak trees.

Smoke billows out from the smokers and handmade signs near the road beckon drivers to stop for barbecue pork, chicken and ribs. Around 11, the dirt parking lot starts filling up with cars.

I am too early on most Thursdays to stop in for lunch. But, curiosity got the best of me recently so I decided to stop for a chat. Meeting strangers is never easy. Asking if they mind if I make a photograph or two is even harder. But, that’s what curiosity does. It gets me uncomfortable. But, the desire to understand people and find out what they have to say is a bit of an adventure and far outweighs the risks of being too timid to discover and share stories. And, everyone has a story.

Pastor Scotty Clark of the New Hope Missionary Baptist Church greeted me with a hearty handshake and told me about barbecue and the church.

“The barbecue has supported this church for over 30 years,” Pastor Scotty said. “My mother is the one who came up with the idea as we needed money. So, instead of asking people for donations, they decided to get out and provide a service to the community as a means to raise funds. Barbecue was the answer.”

Pastor Scotty and The New Hope Missionary Baptist Church seem to know a thing or two about marketing.

“Most people that live in the area, they know we're out here, and a lot of them will come out and buy barbecue because they know it’s to support the church. You've got a lot of good people here. They know that the church has a vital role in the community.”

When I drove by, hand-painted signs for PORK, RIBS, and CHICKEN got my attention. I didn’t have to cut through industry jargon on a website to learn about the barbecue. Authenticity is a trending industry buzzword and they have plenty of it.

It’s also a sensory overload; the smell of the smoke, the sound the fire, the taste the ribs, the sight of people licking their fingers — all leading to referral and repeat business. Using multiple sensory sources drew me in as it does quite a few other people.

And, it all starts with curiosity.


###


Eric Dusenbery (B.A. Cinema & Photography, Southern Illinois University) is founder, executive director and photographer for Cinderic Documentaries Inc., a nonprofit organization based in DeLand, FL. He utilizes the power of the still photograph for documentary work and frequently uses the traditions of the large format film camera for storytelling. His documentary photography has been widely exhibited and his work has appeared in numerous national publications. He is also a speaker and award-winning journalist.





No comments:

Post a Comment